There are many targets group of Swensens but I focus on 3 groups.
Family
This group has a high of purchasing. The most that they come to Swensens house on Vacation Day. We knew that they want to happy with family time so Swensens have a various choice for them. It’s also good environment too. Today, Swensens try to please this group by expanding to a hypermarket for increase a customer.
Teenager
Teenager group is important of Swensens house. Sometime, they came together as a large group. Teenagers group, who like absolutely to eat ice cream so Swensens has often a new favor to them.
General person
The group of customer is general person that they have a power to buy. They will indefinitely change the taste of ice cream.
No comments:
Post a Comment